We all want to feel good about the food we serve our families. We want food that tastes great, is full of nutrients and keeps our planet healthy. Frozen seafood is all of those things and more. But a lot of people have the idea that “fresh” – ie seafood that has never been frozen … Continued

In a blind taste-test conducted by Ecotrust, consumers rated flash-frozen fish equal to or higher than fresh fish across the board. This tells us that the “fresh over frozen” myth is just that: a myth. Fresh-never-frozen fish does not taste better than flash-frozen fish. In many cases, the opposite is true! The implications of this … Continued

When you think of frozen food, what comes to mind? Microwave meals? Cardboard pretending to be pizza? It used to be that freezing was simply a method of preserving fresh food. Now, freezing is associated with lower quality, processed products that barely count as food. Fresh, on the other hand, is associated with healthier, higher … Continued